DIY and craft projects anyone can do!
Practically Functional is a fast-growing DIY and crafts blog that reaches over 6.6 million people a year!Monthly Pageviews
Unique Visitors
Total Reach (Unique/Social/Email)
Female Audience, 25-44
About Me
Practically Functional isn’t about being a “professional” DIYer or about putting together the perfect design scheme for your house. It’s about giving you all the tools and knowledge you need to take on your own DIY project, whether it’s a simple craft, finally getting your pantry organized once and for all, tackling spring cleaning, painting a room in your house, or even building a piece of furniture. I know that you can do it, and it’s Practically Functional’s mission to help!
"These days, people want to learn before they buy, be educated instead of pitched."
- Brian Clark
Brand Work
Some of my favorite brand partnershipsProject Tutorials
DIY made simple!Highlight your product or brand with a project! Detailed, step by step instructions and stunning photos for DIY and crafts projects, cleaning tips, and recipes!
Viva
Cleaning Tips (2016 Most Popular Post!)The Hershey Company
Project TutorialJewel-Osco
RecipeTarget
Project TutorialCricut
Project TutorialAlbertsons
RecipeViva
Cleaning TipsProduct Highlights
Quality content, engaged audienceShowcase your product with engaging copy and gorgeous photographs!
Jasco
Enbrighten Cafe LightsChamberlain
Wi-Fi Garage Door OpenerPPG Industries
Sikkens ProLuxe’s Rubbol® Solid StainSauder
Nico Accent ChairBEHR
MARQUEE® Interior Color CollectionHoover
Air™ Cordless Lift Upright VacuumRubbermaid
FastTrack SystemStanley Steemer
Hardwood Floor CleaningLifestyle & Family
Personal and relatableLet me share how your brand or product can easily integrate into anyone's home and life!
Pier 1 Imports
Home Decor (video)Ball Park Brand
EntertainingWet Ones® Hand Wipes
FamilyPurina Cat Chow
Pet OwnershipMilo's Kitchen
Pet OwnershipAt Home
Christmas DecorCottonelle
Organizing TipsOriental Trading Company
HalloweenPartnership Options
Let's create a partnership that fits your needs! Here are some of the options I offer.Social Media Promotion
- 1 unique social media shoutout including photo
- 2-3 high resolution brand photos
- Scheduled to maximize brand exposure
- Ability to target or promote to a specific audience
Sponsored Post
- 1 unique project, tutorial, or recipe
- Engage with your target audience in an authentic way
- 1 blog post
- 2-3 high resolution brand photos
- Social media promotion
- Email newsletter inclusion
Video
- 1 unique project, tutorial, or recipe
- Visually engage with your target audience in an authentic way
- 1080p HD video
- Short form square cropped video for social media, or full length tutorial style video
- 2-3 high resolution brand stills for promotion use
- Social media promotion
- Email newsletter inclusion
Sponsored Post Bundle
- 4 unique projects, tutorials, or recipes
- 4 blog posts
- 1 post per quarter to help consistently engage with your target audience in an authentic way
- 2-3 high resolution brand photos per post
- Scheduled to maximize brand exposure throughout the year
- Social media promotion for all posts
- Email newsletter inclusion for all posts
NOTE: All sponsored content is written by me (Jessi Wohlwend); Practically Functional does not accept guest posts from brands or sponsored content written by brands. All sponsored content follows FTC guidelines, including a disclosure at the beginning of the content and the use of nofollow links.